If you’re a brunette struggling with brassy, orange, or warm tones in your hair, you know how frustrating it can be to lose that rich, natural hue. That’s where blue shampoo for brunettes comes in.
This specially formulated shampoo deposits blue pigments that neutralize unwanted warmth, helping your brown hair look cooler, healthier, and more vibrant.
Whether your hair is natural, color-treated, or highlighted, understanding how to use blue shampoo correctly can save you from uneven tones, dryness, or fading. In this guide, you’ll discover how blue shampoo works, the best ways to apply it, how often to use it, and expert tips to maintain your gorgeous brunette shade.
By the end, you’ll know exactly how to keep your hair looking sleek, glossy, and brassy-free between salon visits.
What is Blue Shampoo?

Blue shampoo is a pigmented color-depositing shampoo designed for brunettes. Unlike purple shampoo, which targets yellow tones in blonde hair, blue shampoo neutralizes orange and red undertones in brown hair, restoring a natural, cooler hue.
It’s perfect for:
- Color-treated brunette hair
- Balayage, ombré, or highlights on brown hair
- Anyone looking to reduce brassiness between salon visits
🧴Tip: For a deeper understanding of toning, see our guide on hair toner application.
How Does Blue Shampoo Work?
Blue pigments in the shampoo counteract warm tones (orange/red) in your hair. The science is simple: blue is opposite orange on the color wheel, so it neutralizes unwanted warmth, leaving your hair looking cooler and richer.
- For subtle toning, use 1–2 times per week
- For a more powerful correction, apply directly to brassy sections and leave for 5–7 minutes
🧴Tip: Always pair with a hydrating conditioner to prevent dryness and maintain shine.
How to Use Blue Shampoo for Brunettes

Here’s a step-by-step guide to maximize results:
- Wet your hair well
- Apply a generous amount to areas with the most warmth
- Massage and leave in for 3–7 minutes (depending on desired toning)
- Rinse thoroughly and follow with a conditioner
- Frequency: 1–2 times per week to avoid over-toning
Blue vs Purple Shampoo

Feature | Blue Shampoo | Purple Shampoo |
---|---|---|
Target Tones | Orange & red | Yellow |
Ideal For | Brunettes with warm undertones | Blondes with yellow undertones |
Pigment Color | Blue | Purple |
Frequency | 1–2 times per week | 1–2 times per week |
🧴Tip: Using the wrong shampoo can create unwanted hues. Always match the shampoo to your hair color needs.
Best Blue Shampoo for Brunettes
Here are the top-rated options:
- John Frieda Blue Crush Shampoo – Budget-friendly, great for general toning
- Matrix Brass Off Shampoo – Perfect for highlighted or balayage brunettes
- dpHUE Cool Brunette Shampoo – Strengthens hair while neutralizing warmth
Keep Your Brunette Hair Cool & Vibrant
Using blue shampoo for brunettes is a simple way to maintain your hair’s natural richness and reduce unwanted warm tones between salon visits. Remember to:
- Use sparingly 1–2 times per week
- Apply to wet hair and rinse thoroughly
- Pair with hydrating conditioner
- Choose the right product for your hair type
Ready to give your brunette locks a cool, brassy-free refresh? Book your appointment now and let our expert stylists help you maintain the perfect shade.
FAQ
How often should you use blue shampoo?
1–2 times per week, depending on brassiness. Overuse can dry hair.
Can I use blue shampoo on dry hair?
Best applied to wet hair for even distribution.
Does blue shampoo dry out hair?
Pigments can be drying; always follow with a hydrating conditioner.
Should I use blue shampoo before or after regular shampoo?
Blue shampoo works best after your regular shampoo for maximum pigment absorption.
How long to leave blue shampoo on?
3–7 minutes depending on hair type and desired tone.
Can I combine blue shampoo with color correction treatments?
Yes, you can combine a blue shampoo with color correction treatments. Learn more in our hair color correction guide